Your Brand, Your Story

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Module 1 Your Brand - the ins and outs
Unit 1 Introduction  
Unit 2 Your Brand Name  
Unit 3 Discovering your Brand mission, vision and core values  
Unit 4 Defining your Brands audience  
Unit 5 Crafting your Brand voice and personality  
Unit 6 Visual Branding Essentials  
Unit 7 Crafting your Brand Story  
Unit 8 Engaging your audience through effective brand communication  
Unit 9 Maximising your Brand Presence Online  
Unit 10 Embarking on your Branding Journey  
Unit 11 The course as a handbook